Win 'Enron: The Smartest Guys in the Room' Books!
Until the spring of 2001, the Houston energy giant Enron epitomized the triumph of the new economy. Feared by rivals, worshiped by investors, Enron seemingly could do no wrong. Its profits rose every quarter; its stock price surged ever upward; its leaders were hailed as visionaries.
Then a young Fortune writer named Bethany McLean wrote an article posing a simple question - How, exactly, does Enron make its money? - and the company's house of cards began to collapse. Though other business scandals would follow, none has had the shattering effect of Enron's bankruptcy, which caused Americans to lose faith in a system that rewarded top insiders with millions of dollars while small investors, including many Enron employees, lost everything.
Despite enormous media coverage of Enron, the definitive story of its astonishing rise and fall comes alive for the first time in this gripping narrative, by McLean and her Fortune colleague Peter Elkind. Drawing on a wide range of private documents and well-placed sources, many of them exclusive, McLean and Elkind lead you behind closed doors and deep into Enron's past, to pierce the veil of secrecy that has surrounded the company's inner workings and corrupt culture.
'The Smartest Guys in the Room' is fundamentally a human drama -- of people drunk on their own success, people so ambitious, so certain of their own brilliance, so fueled by greed and hubris that they believed they could fool the world.
If you would like to win your own copy of this must-have Book, just answer this easy question: Here is a brief excerpt from the book, but what is the missing 'animal'/word?
"Say you have a dog, but you need to create a ______ on the financial statements. Fortunately there are specific accounting rules for what constitutes a _____: blah, blah, blah, and blah. So you take the dog and paint its feet blah and its fur blah and you paste on an blah, blah, blah, and then you say to your accountants, `This is a ______! Don't you agree that it's a ______?' And the accountants say, `Yes, according to the rules, this is a ______.' Everybody knows that it's a dog, not a _____, but that doesn't matter, because you've met the rules for calling it a ______."
Send me your answers and if you're correct you'll be in the running to win one of these wonderful new Books. Just send us an e:mail here before April 24th with your answer and the subject title 'ENRON BOOK' to: